As San Mei evolved sonically, the DNA of her creativity began to take tips from her guitar-driven heroes Black Rebel Motorcycle Club, The Kills, Metric and Yeah Yeah Yeahs, whilst drawing inspiration from alt-pop visionaries like Grimes and Lykke Li. She shrugged off the bedroom-pop producer epithet and landed in the fuzzy world of dream pop, fused with over-driven, psych-tinged guitars, and atmospheric synth melodies, and this is where she found her sonic shelter.
‘Wonder‘ San Mei’s first single with producer Oscar Dawson quickly rose through the Hype Machine ranks to number one in 10 days, along the way being added to full rotation on triple j, and San Mei became the Unearthed feature artist the week of the release. This cemented her momentum in the top ten most played unsigned artists on Triple J and catapulted her towards a spot on the coveted BIGSOUND festival, a stepping stone to export to the world for artists like Jack River, Middle Kids, Gang Of Youths, Stella Donnelly and Courtney Barnett.
San Mei went on to conquer SXSW stages with a mammoth nine shows in six days. This behemoth of a schedule sent industry buzzing, and gained San Mei a new loyal US following, with many soon-to-be-announced partnerships.
As always your mates UMSU Activities will be there serving up delicious lunch options including BBQ and veggie burgers.
Sound and lights by AVMelbourne
Licensed event | +18 ID required to acquire any alcoholic beveragesUMSU is committed to promoting safe and responsible use and service of alcohol.
UMSU Activities acknowledges the Wurundjeri people of the Kulin Nation as the traditional owners of the land on which our event takes place, and that the land was stolen and sovereignty was never ceded and that no apology can give the land back.